quantilope, the leading provider of automated consumer insights, today announced the launch of its Ad Optimizer, a sophisticated AI-driven research solution designed to help brands refine their advertising strategies and maximize ROI before they go to market.
NIQ (NYSE: NIQ), a global leader in consumer intelligence, today shared new results from Reckitt’s use of NIQ BASES AI Screener, demonstrating how AI-powered insights and synthetic data are transforming innovation speed and effectiveness. The case study highlights how Reckitt has accelerated concept development while improving performance outcomes—bringing more relevant products to market, faster.
CHICAGO, April 07, 2026--NIQ (NYSE: NIQ), a global leader in consumer intelligence, today shared new results from Reckitt’s use of NIQ BASES AI Screener, demonstrating how AI-powered insights and synthetic data are transforming innovation speed and effectiveness. The case study highlights how Reckitt has accelerated concept development while improving performance outcomes—bringing more relevant products to market, faster.
AI Agent Integrates Natural Language Processing with Proprietary Consumer Data to Automate Complex Market Analysis for Fast ActionCHICAGO, March 30, 2026 (GLOBE NEWSWIRE) -- Numerator, a consumer data and technology company, today announced the upcoming launch of Nexa (short for Numerator Experience Agent), an AI agent that enables users to ask business questions in natural language and get answers directly from Numerator’s consumer purchase data. Launching in the Numerator Insights platform in
Google’s AI Overviews in search results have been linked to consumer fraud risks, with scammers inserting fake phone numbers and misleading details. The issues have prompted Google, part of Alphabet (NasdaqGS:GOOGL), to accelerate anti-spam updates to its AI search features. Concerns focus on the reliability of AI-generated summaries that sit prominently above traditional search results. For Alphabet, AI Overviews are a high profile feature that sits at the center of its search experience...
Analyst Days ramp up as companies outline strategy, growth initiatives, and long-term financial targets. Generac, Quanta Services, Constellation, Hershey, and FedEx events could offer clues on AI, ...
AI is redefining retail. Deloitte projects 25% of sales will be agent-driven by 2030. Learn how SEO, AEO, and GEO are ...
Artificial intelligence and automation are embedded in hiring workflows across industries. A lawsuit against AI recruiting platform Eightfold puts a quiet employer risk front and center: When software scores, ranks, or filters candidates using consumer report-related information, federal consumer protection law may already be in play.
Bellomy, a leading consumer insights and market research firm, has been named to Fortune’s 2026 America’s Most ...
The fast casual burger brand hopes a new rewards system, modernized point-of-sale platform and AI-backed operational analytics will aid its growth.
The U.S. retail industry is entering a new era of transformation, and two forces are emerging as the primary architects of change: Generation Z and artificial intelligence (AI). Insights from the ...
New research highlights how consumer technology brands are navigating rising acquisition costs, AI-driven search disruption, and increasingly fragmented digital channels
At the 2025 Korea Electronics Show (KES), South Korean giants Samsung Electronics and LG Electronics showcased their visions for the AI-powered home, each taking a distinct approach while emphasizing ...
Real-time digital brand tracking across AI/LLM visibility, search, social, and consumer reviews built for always-on brand ...
Bellomy, a leading consumer insights and market research firm, has been named to Fortune’s 2026 America’s Most ...
CHICAGO, April 01, 2026--As demand grows for faster, more accessible insights across the retail and consumer goods industries, NielsenIQ (NIQ), a global leader in consumer intelligence, today announced the launch of Ask Arthur Chat, an AI-powered conversational interface designed to expand how clients access and use insights derived from NIQ data.
AI use is surging, but consumers want humans making the final call.
Industry experts predict limited freight growth in 2026 due to sluggish manufacturing and stable capacity, while emphasizing the increasing role of AI in automating operations and the potential ...
Two-thirds of consumers reported they are most comfortable when AI suppots behind-the-scenes functions such as fraud ...
NEW YORK--(BUSINESS WIRE)--Xerox and Lexmark today unveil a unified suite of retail solutions at NRF 2026: Retail’s Big Show, marking their first joint industry appearance. The newly combined ...